RAA becomes naming rights partner of local football’s top tier competition

On the eve of the commencement of the 2021 National Premier Leagues SA competition, Football South Australia is excited to announce that long-time partner and iconic South Australian brand RAA, will own naming rights of the National Premier Leagues SA competition for the 2021 season.

The state’s top tier of men’s football will be recognised as the RAA National Premier Leagues South Australia (RAA NPLSA). RAA’s investment in Football will ensure that the game becomes more accessible than ever before via live streaming of all games on NPL.TV. Further, our weekly highlights wrap and goals of the week will also be housed on the NPL.TV platform.

Football South Australia Chief Executive Officer, Michael Carter, is delighted to strengthen ties with RAA.

“RAA has been a great partner of Football South Australia since 2015 and their commitment to become naming rights partner of the NPLSA competition in 2021 provides a real boost for the state’s highest level of competition. The partnership will make the game more accessible as a result of broadcasting games on NPL.TV. Football South Australia has a strong list of recognised brands associated with the game. We are on a strong upward trajectory and this is testament to the support and drive of the Football community”.


RAA has been servicing South Australia and Broken Hill for more than 116 years, providing quality motor, home and travel services to more than 750,000 members. RAA is the organisation’s official travel partner, providing expert advice and facilitating travel bookings as teams from Football SA’s talented player pathways recommence travel for tournaments across the country.

RAA Senior Manager Product Marketing Communications, Matthew Schumacher, is excited to expand the partnership:

“This partnership is an integral part of RAA's support of the local sporting community in South Australia. We look forward to further integrating our Travel offering with the partnership including when international travel recommences.”

For more information about RAA’s products and services visit raa.com.au.

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